Built for
Coordination.
The ECH Institute brand system engineered for institutional trust, visual clarity, and technical excellence across the Ethereum ecosystem.
Logo Marks
Our identity is built around the ECH mark. Use these approved variations to ensure institutional consistency across all media.
Institutional Spectrum
Consistent use of color is vital to the ECH brand. Our palette is built on a foundation of depth, institutional trust, and high-contrast accessibility.
Light Neutral
Default canvas for light theme sections and spacious layouts.
Dark Ink
Use for headings, body text, icons, and high-contrast UI details.
Deep Surface
Use for nav, hero accents, footer, and high-emphasis dark blocks.
Panel Neutral
Use for cards, form shells, borders, and layered dark panels.
Muted Gray
Use for supporting text, metadata, helper copy, and quiet icons.
ECH Yellow
Reserve for CTAs, active states, highlights, and key visual moments.
Usage Balance
Our color system is built on spacious neutrals with disciplined use of accents.
Primarily Light Neutral (#FBFBFB) for clear, readable documentation.
Dark Ink and Deep Surface for institutional gravity and navigation.
Reserve Accent Yellow for key actions and focus points.
Institutional Theme Strategy
We maintain a single institutional pallet that adapts role responsibility between Light and Dark canvases.
Light Theme Role
Use #FBFBFB as the page background, keep #151419 for strong readable text, and bring in #1B1B1E plus #262626 only where the layout needs extra depth.
Dark Theme Role
Keep the same six colors in dark mode: #151419 as the page base, #1B1B1E and #262626 for depth, #FBFBFB for readable text, and #F5A51D only for emphasis.
Institutional Typefaces
Our typography reflects a balance between technical precision and human coordination. We use Syne for high-impact statements and DM Sans for all supporting communication.
Syne
Institutional standard for high-impact statements and brand headings.
Ethereum Community
Ethereum Community
Ethereum Community
DM Sans
Institutional standard for reading experiences, interface logic, and metadata.
Ethereum Community
Ethereum Community
Ethereum Community
Main Identity
Educational Programs
Institutional Overview
Ethereum community homesteading since 2019.
VERSION 4.2 // BUILD ID: ECH-2026
Icons & Marks
Supporting assets include the cat mascot, paw marks, and partner logos.
Cat Mascots
Secondary Marks & Elements
Buttons & Badges
Our UI elements enforce brand consistency through semi-rounded surfaces, disciplined accent placement, and industrial-grade metrics that adapt to both light and dark themes.
Badges use fully rounded containers and high-contrast color shifts to categorize institutional initiatives within the Proplay framework.
Ready to
Coordinate?
Access our high-fidelity asset library and join hundreds of Ethereum contributors building with the ECH brand system.